Let’s Get Digital 2


If you bought Let’s Get Digital 1 you can download the 2nd edition FREE. Instructions here.

For the rest of you, you can grab Digital 2 from Amazon USAmazon UK, Apple, Barnes & Noble, Kobo and Smashwords (and all the other Amazons too).

If you are looking for the free PDF edition, scroll to the bottom of the page. Note: the free PDF is of the original first edition (published July 2011), not the new second edition.

Paperback coming in a couple of weeks.


This award-winning, bestselling self-publishing guide has been re-released as a new updated and expanded 2nd edition, with 75,000 words of essays, articles, and how-to guides, as well as contributions from 30 bestselling indie authors including J Carson Black, Bob Mayer, Debora Geary, Mark Edwards, and many more.

You won’t make any money from self-publishing.


The internet has revolutionized every business it has come into contact with, and publishing is no different.

For the first time, these changes are handing power back to the writer. It’s up to YOU if you want to profit from them.

Let’s Get Digital: How To Self-Publish, And Why You Should (Updated 2nd Edition) covers everything from how the disruptive power of the internet has changed the publishing business forever to the opportunities this has created for writers. It gives you practical, hands-on advice, sharing the very latest best practices on editing, cover design, formatting, and pricing.

It gives you proven marketing strategies that won’t eat into your writing time and are actually effective at selling books. It also shares tips on platform building, blogging, and social networking, and explains which approaches are best for selling fiction versus non-fiction, and what writers should really focus on.

This new updated 2nd edition now has more options for those on a tighter budget, teaches you how to get your book into print (and why that helps selling e-books), tells you why you should start a mailing list immediately, and shares the pros and cons of going exclusive with Amazon. And that’s just for starters…

Praise for Let’s Get Digital:

“Let’s Get Digital is a must read for anyone considering self-publishing.” — JA Konrath, bestselling author of Trapped, Origin, and Whiskey Sour.

“Even with my background as an indie writer, I picked up several valuable tips…this is simply the best book about the ebook revolution that I have read.” — Michael Wallace, bestselling author of the Righteous series.

“Credible and comprehensive. I’d recommend it to any writer who is considering self-publishing or anyone interested in the current state of publishing.” — Big Al’s Books and Pals – 5 stars.

“It should be THE starting point for anyone considering self-publishing today. This book is a Pixel Pick, and should be considered required reading for any Indie author.” — Pixel of Ink.

*** Table of Contents ***

1. Appetite for Disruption
2. Here Be Pirates!
3. Royalties
4. What We Talk About When We Talk About Editing
5. Literary Agents
6. The 800lb Gorilla: Amazon
7. Print Is Doomed
8. E-book Dominance Is Inevitable
9. Publishers: The New Travel Agents?
10. The Age of the Algorithm
11. Self-publishing Myths
12. A Great Time to Be a Writer
13. …Unless You Fall For These Scams

Step 1: Publishing When Ready
Step 2: Cover Design
Step 3: Working With An Editor
Step 4: Formatting & Killer Layouts
Step 5: Pricing To Sell
Step 6: Uploading & Metadata
Step 7: Marketing is Easy
Step 8: Platform Building
Step 9: Developing A Sticky Readership
Step 10: How To Kickstart Your Sales

Cheryl Shireman
Victorine Lieske
Michael Hicks
CJ Archer
Beth Orsoff
Bob Mayer
Debora Geary
Sibel Hodge
Consuelo Saah Baehr
Steven L. Hawk
Suzanne Tyrpak
Mel Comley
Jason Letts
Melanie Nilles
Jan Hurst-Nicholson
KC May
Terri Reid
N Gemini Sasson
Susanne O’Leary
Shayne Parkinson
Stacey Wallace Benefiel
Sarah Woodbury
Kenneth Rosenberg
Katie Klein
William Esmont
Lexi Revellian
J Carson Black
Imogen Rose
Mark Edwards
CD Reiss

Appendix A: Publishing Checklist
Appendix B: Mailing Lists
Appendix C: Let’s Get Physical
Appendix D: Shorter Stories
Appendix E: Reviews
Appendix F: KDP Select
Appendix G: Practicalities
Appendix H: Resources


The PDF version of Let’s Get Digital has been free since I launched the book in July 2011. This is not the new updated and expanded second edition, but the original first edition. Perhaps if you find it useful, you will consider buying the update, or gifting the 2nd edition to a friend.

The marketing advice (Steps 6 to 9) is particularly out of date, but between this post and this post you can cobble together a more up-to-date approach.

FREE PDF: Let’s Get Digital by David Gaughran (Updated July 2011)

Simply right-click on the link above and select “Save As” to download it. Alternatively, click the link to open the PDF. From there you can save to your computer.

The Free PDF Edition is released under a Creative Commons License, meaning that you are free to download, copy, share, print, and email this PDF. You can even put it up for download on your own site. The only restrictions are that you must credit me as the author of the work, you must not amend it any way, and you are restricted from any commercial use (i.e. you cannot charge for it or profit from it in any way).

Please respect these very few restrictions, and feel free to share it with whoever you like.

20 Responses to Let’s Get Digital 2

  1. Thanks so much for this! I found you via Carla King. I am tweeting you! Deborah 😉


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  6. tobyfarrier2012 says:

    A most interesting website dedicated to writers and writing conumdrums. I have found your article on Indie Publishing very interesting. I learnt in business many years ago that in change opportunity presents itself. Although the traditional way of publishing is attractive and something of a hero goal, I am confident my novels can be marketed with equal success independently.
    It makes sense that I will have to work on that side of the writing process, and this is not new. I need to look at the novel through the eyes of a publisher and see the finished work as a product, a commodity to be sold. A serious publisher would expect me to do book signings and partake in promotion anyway.

    During the writing process I attended a workshop given by Merlene Fawdry and she stressed the importance of building a profile / platform to create an awareness that people can easily research. She emphasised how important it was to become visible. An credentialed copy editor I have engaged Merlene to copy edit my novel Kundela and I am impressed with the improvements and fluidity of the text.
    I have set some deadlines for KUNDELA and if it’s not picked up by a major publisher in that time frame this novel and the others I am working on will become self published.

    Once again thank you for a great article on self publishing and wish you well with your writing.

    Terry L Probert
    Website: http://wurugi.blogspot.com.au/


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  10. Hi, I’m in the middle of writing my first book so I’ve just bought this for some tips on self-publishing, looking forward to reading it. Cheers


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  16. I finished reading Lets Get Digital yesterday and it was exactly the guide I needed as I try to plan my first self-publishing. Already started reading Lets Get Visible. Thanks for the invaluable advice.


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